PLANTACARE
PLANTACARE
01
What Is PlantaCare?
PlantaCare is a mobile plant-care app for people who can identify a plant in three seconds and still watch it die three weeks later.
Tools used
Figma
Cloud based design
Claude
AI assistance
Maze
User testing
02
4W+H Homeframe
Breaks the product down into What, Why, Who, How, and Goal, to expose the gap the category leaves open: everyone solves recognition, nobody solves what happens after it.
The Idea (What)
A plant care app that goes beyond identification, pairing a dual-mode scanner with an adaptive care loop that follows up on every action.
User Base (Who)
First-time owners who kill their first plant, casual owners who cannot read a symptom, and collectors managing 20+ plants across rooms with different light.
The Vision (Goal)
Keep every plant alive past its first year by turning a one-off scan into ongoing, contextual care.
The Reason (Why)
Because every app stops at identification. Care advice is written per species, never per symptom, and reminders repeat on a fixed calendar until they get muted.
The Process (How)
Scan splits into Identify and Diagnostics → photo diagnosis returns one protocol, not a list of causes → a day-7 follow-up asks for a photo and adapts.
03
Design Process
04
Problems & Solution
05
User Research
06
Competitor Analysis
07
User Persona
08
Quantitative Research
09
Qualitative Research
10
Information Architecture
11
User Journey
12
User Flow
13
Mid Fidelity
14
Typography & UI Design System
Colours
Lime · Primary action
#D8F24A
Forest · Surface · text
#173D2B
Black · Body text
#0E2A1D
Cream · Background
#F4F2E9
Clay · Urgent
#E8825A
Sky · Water
#A8D8F0
Blossom · Bloom
#FFC2DA
Orange · Light
#FF8D28
Onboarding Screens
Sign Up & Login
Personalisation & Setup
Home Screen
Premium Screen & Chatbot AI
My Garden Screen
The Care Decision
Empty & Error States
Thanks for exploring PlantaCare
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PlantaCare · Self-initiated · 2026